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Wednesday 2 September 2015

As Facebook is Conquering the World.

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Mark Zuckerberg said that the number of daily Facebook users has reached 1 billion people. "Times" found out, as the largest social network in the world affects humanity.

The first truly large figure of 500 million users Facebook has been achieved in 2010, six years after the launch of the social network. Two years later, the company has doubled the total number of their users to 1 billion. However, this does not mean that they all use the network at the same time as it was about registered profiles.

Today the social network has registered about 1.5 billion people - in the last quarterly report the company said about 1.49 billion, and since then the number has increased only for certain. Anyway, for the second quarter grew by 13%.
According to Facebook, the average owner of a smartphone in the United States spends on Facebook every fifth minute of his time.

But do not forget that Facebook - is not only a social network. In addition to her company also owns the world's most popular messenger WhatsApp with 800 million users and photoappendices Instagram with 300 million users. In addition, a separate column on Facebook find and use Messenger, which grew out of personal communications service social network. The number of its users already has 700 million.

Of course, life with so many users can not affect humanity.
The most resonant project Facebook, perhaps, was a study in which unwittingly participated 600 million English-speaking users. Then the company divided the audience into two parts. One half in the news were shown only the positive positions, the other - negative, then the researchers tracked the behavior of the users. In the end, it turned out that people who show more positive publications themselves often began to write positive posts and comments. The same, but with a minus sign, the "negative" sample - in their records showed an increase in the number of negative sentiment.
Of course, such a large-scale manipulation of public opinion could not go unnoticed, and the company had to come up with excuses for their actions. But while Facebook spokesman noted that the agreement allows the user to carry out such studies.

Given the magnitude of the impact of Facebook can already be considered completely independent and not dependent on anybody Internet Company.

The company has developed its own search records and does not need help Microsoft, which previously adapted the search engine Bing to the needs of the social network. Currently Mark Zuckerberg is also working on a project called Internet.org, which will expand the audience of Internet users at the expense of poor countries.

Another global project, which makes Facebook independent of other Internet companies is the development of unmanned aerial vehicles Aquila, which would literally "give away" the Internet on Earth. While we are talking only about the remote areas of the planet where to place other means of Internet connection is economically inefficient, but in the future nothing will prevent Facebook massively run drones to provide access to their social network through their own resources, without having agreements with telecom operators.

All these projects are designed to increase the share of revenue earned from sales to Facebook advertising. Given the audience of 1.5 billion users, any cosmic scale projects will pay off, because they will only increase the audience and therefore advertising revenues. For now the company only from the users of mobile applications to earn advertising about $ 2.9 billion for the quarter.

However, Facebook has gone beyond the Internet.
The company is one of the leaders in the development of virtual reality devices, since it belongs to a project created by John Carmack Oculus. Already in 2016 Facebook will release the final version in the sale of virtual reality glasses Oculus Rift, which at the time of the test version for developers superior to many existing analogues.

Given the overall connectedness of society, we will soon arrive at the conclusion that it is impossible to ignore such a major player as Facebook. At some point, almost all will necessarily use the services, which are somehow related to the Internet giant. Even if you work in one of the major competitors in the social network - Google.